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Recommendation of Helen Usher
Director of Animondial
Consultant, PR, Marketing and Communication
ITB Networker of Animondial
animal welfare, responsible tourism, environment, community support, PR, marketing, CSR.
ANIMONDIAL is a unique consultancy working alongside travel businesses, associations, NGOs and academia to better manage tourism’s impact on animals, people and the natural environment through effective communication, education and strategic partnerships. ANIMONDIAL provides impartial advice, guidance and ongoing support to tour operators and travel associations large and small, to support animal, community and environmental CSR objectives. They also work closely with travel associations including ABTA, having co-wrote their industry leading guidance for Animal Welfare in Tourism. They offer a holistic, full-service approach including everything from developing new animal welfare policy, guiding and training staff, to sourcing responsible product and NGO partners, auditing animal facilities, and even the enhancement of brand through inspiring marketing and PR support. Services include: Product review I Risk mitigation I Selection criteria I Responsible product alternatives I Policy and strategy I Staff training and engagement I Effective communications on animal welfare I Ongoing impartial advice I Practical guidance I Access to trusted community-based NGOs I Viable responsible product alternatives I Advice to the traveller I Encouragement of responsible and sustainable travel review I The creation of industry guidelines. ANIMONDIAL’s industry-leading support is proven to inspire customers, employees and help organisations of all shapes and sizes make genuine, positive and sustainable impact for better animal welfare in tourism. Many partners and testimonials and contact details can be found on their website www.animondial.com.